Why choose Lara?
Made in London,uk
When you shop Lara, you're supporting local manufacturing and a small, sustainable business.
"It's the most supportive non-wired bra I have, and it's great because it feels light, not like you're wearing ten tonnes of scaffolding!"On the Eleni Non-Wired Support Bra
“They're so frigging comfortable - my breasts change size during my cycle and often bras would become uncomfortable. Not Lara!”On the Ava and Wren Bras
Let's Change the World
We launched in 2017 because we knew women deserved better from design to delivery. Our mission is to celebrate women: we make products that fit and flatter, create lingerie manufacturing jobs for people in London and champion everyone that believes in a sustainable fashion future.
Eco-friendly and Inclusive
Now in 100 sizes
Lara Intimates offers the widest size range of non-wired, eco-friendly bras in the world. You can enjoy perfect lift and support, no matter your bra size or body type.