Black Friday Preview: The Best Sustainable Bras and Undies

Countdown to Black Friday


The Black Friday sale opens Wednesday 24th November at Noon!

It's nearly the holidays, and we can't wait to celebrate! We're starting the season with an exclusive Black Friday sale for 25% off select lingerie pieces. The exclusive lingerie sale includes wireless bras, non-wired crop tops and bralettes and underwear made from eco-friendly fabrics.

The best way to enjoy the Black Friday sale is to find your bra size BFORE the sale starts. It's quick and easy to find your bra size! Use the bra size calculator, book a virtual bra fitting or come to our London studio for a bra fitting.

Are you based in London? Lucky you! Because you can shop the Black Friday sale in our East London studio. Book your spot on the 27th November.

What Bras are in the sale?

Isobel powermesh bra

The most supportive non-wired bralette. Sale is on for red and silver colourways.

Brazilian Briefs

10 gorgeous colours for sizes 6-22.

Colourful Crop Tops

Medium-support in bright, fun colours

Ava and Wren Bras

New and improved versions of Ava and Wren are launching soon. Enjoy 25% off on all our current inventory.

....and lots more!

Full briefs, brazilian briefs, sheer and opaque fabrics and thongs.

Stock up on comfy lingerie, perfect for Winter.

Lara Intimates non-wired bras and wire-free bralettes are perfect for this season. Why? Because Lara bras are flattering and smooth under a variety of clothing. Lauren (above, 32GG) wears the Isobel Powermesh Bralette, our most supportive bra top. The fabric is sheer, with a sexy look, and it's a medium weight that prevents nipple show-through. Lauren wears the Isobel Bra in silver, a beautiful winter-y colour.


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